{"id":483,"date":"2014-09-04T18:17:10","date_gmt":"2014-09-05T02:17:10","guid":{"rendered":"http:\/\/blog.nexthop.ca\/?p=483"},"modified":"2014-09-04T18:17:10","modified_gmt":"2014-09-05T02:17:10","slug":"3-easy-ways-to-keep-visitors-on-your-site-longer","status":"publish","type":"post","link":"https:\/\/nexthop.ca\/it-news\/3-easy-ways-to-keep-visitors-on-your-site-longer\/","title":{"rendered":"3 Easy Ways to Keep Visitors on Your Site Longer"},"content":{"rendered":"

Lower Your Bounce Rate by Engaging Your Visitors<\/b><\/p>\n

You\u2019ve just had a look at your Google Analytics and are a bit surprised to see that most traffic to your site are leaving within a couple of seconds. This is what’s called your bounce rate, and if you have one that’s around 50 percent, then you will want to take some action.<\/p>\n

Why is your bounce rate important?<\/b><\/p>\n

Google examines your site\u2019s bounce rate as part of its search algorithm, and a high rate can lower your page rankings. Furthermore, if most people are leaving upon arrival, your site is probably not doing what you\u2019d hoped it would. Occasionally this can be a result of your site\u2019s pages loading slowly, which can definitely cause people to move on. But if you\u2019ve got that in check, listed below are three ideas to help you keep visitors from bouncing off your pages<\/a>!<\/p>\n